It’s the digital age and influencer marketing is the trend for online businesses these days. For every $1 campaign done with an influencer, the return is reportedly $6.50. Sounds good? Definitely!
If you still haven’t welcomed the concept of influencer marketing, you’re missing half of your business life. It’s high time you invest on influencers to promote your business. In this article, we give you a list of the top influencer marketing platforms to help you get started.
1. Viral Nation (ideal for Instagram, Snapchat, YouTube, Twitter, etc.)
With Viral Nation, you can choose among dozens of top influencers on Instagram, Snapchat, YouTube, and Twitter. Get impressive results with a reach of over 300 million. Among this platform’s biggest clients are Nestle, Topman, and Disney. Viral Nation is particularly excellent if you plan on promoting through influencers across one campaign and a number of social networks.
2. Vizified (ideal for Pinterest)
Pinterest has an average account of over 2 million followers. To make things easy for you, Vizified will help you choose among the most influential Pinterest creators and pinners. This platform became a big help to many start-ups, agencies, and large online businesses like eBay. With Vizified, you can connect with reliable influencers to promote your brands or services via Pinterest.
3. Speakr (ideal for Twitter)
Speakr is relied upon by more than 60 major brands for establishing a network of influencers. The team behind this platform has spent years measuring data points to ensure that every message reaches the target audience. In 2015, Speakr became the go-to platform for about 40% of the top 100 most successful influencer campaigns.
4. Instabrand (ideal for Instagram)
Instagram is the social media for beauty, fashion, and art fanatics and brands. The user-friendly interface and the tagging system of Instagram both make for an effective marketing approach among large groups of online audiences. In this regard, Instabrand is probably the best platform if you want get in touch with the most influential Instagrammers. This platform has enough knowledge and access to dozens of influencers in Instagram.
5. Sway Ops (ideal for Facebook, Twitter, Instagram, and YouTube)
Sway Ops is a large hub to buy and sell influencers. This platform has the power to leverage the cult followings of various influencers to gain massive attention. The Swap Ops software boasts of live campaign analytics, real time audience optimization, deterministic ROI attribution, perk inventory management, and many more. You can also target influence by audience location. People trust the programmatic fashion that Sway Ops brings.
6. MVP Index (ideal for Facebook, Twitter, and Instagram)
This platform values top brand ambassadors and influencers in entertainment and sports on social media. MVP Index ranks and measures known influencers to provide you with accurate measurement and analytics so that you can select the right influencer for your business. With this platform, you can select from 3rd party audience networks as well as 3rd party data tools. It also has real time audience optimization and 3rd party attribution options for validity. MVP Index is most people’s number 1 data provider in terms of accuracy and scale in influencer marketing.
7. Instafluence (ideal for Twitter, Facebook, YouTube, SnapChat (non-API), and Instagram)
Instafluence provides an easy way of interaction for marketers and customers. Their system is authentic and scalable. The platform creatively and organically extends your message to thousands of matching influencers. Instafluence has live campaign analytics. You can also upload your own influencers.
8. TapInfluence (ideal for blogs, Facebook, Google+, Instagram, LinkedIn, Pinterest, Twitter, and YouTube)
TapInfluence is the new online economical society. This platform creates meaningful relationships between influencers, marketers, and consumers. It also boasts of live campaign analytics so you can track actual and real-time results. Moreover, it has more than 32,000 influencers in its network.
9. InstaBrand (ideal for SnapChat, Instagram, Twitter, Facebook, and YouTube)
InstaBrand prides itself of bringing the human element back into advertising. Accordingly, they empower individuals to create, share, and engage. Their platform exhibits transparency, efficiency, and quality for advertisers and influencers alike. They also have live campaign analytics plus you can upload your own influencers.
10. Zoomph (ideal for Twitter and Instagram)
Zoomph amplifies digital marketing and understanding. It collects, classifies, and activates information in an instant. The platform has a smart social media analytics so you can easily monitor how your influencer campaign is doing. It also has geo tagging, custom visuals, emoji analytics, workflow automation, UGC hubs, and more. Feel free to upload your own influencers, too.